Price Decrease Announcement Letter

The objective of a price announcement letter is to keep the consumers updated about the new prices. This letter will help avoid any conflicts between the customers at the time of sale, as the prices are declared clearly.

  • A polite tone should be used for a price announcement letter
  • Mention the factors that made it possible to reduce the price
  • Clearly, state that a reduction has been done to keep the clients satisfied
  • Stress on the fact that you prefer to serve the needs of your customers
  • Using an enthusiastic expression can help build the confidence of the customer
  • Goodwill of the company will be improved by ensuring the customers that a price reduction does not mean a deterioration in the quality of the products/services
  • Include the effective date of the price change
  • State clearly the products on which the prices have been reduced
  • Appreciate the understanding and support of the customers


Dear [Recipient’s Name],

We are honored to have you as our valued customer. We are always looking for new ways to improve our services and delight our customers. To value and keep our customers satisfied, we review our prices regularly.

We are pleased to announce that we have decided to reduce our prices for [product/services]. As of date [xxx], the price of [xxx] will be reduced to [new price] from [old price]. We trust that our new price will provide you great value and reflect our commitment to provide customer satisfaction.

Please do not hesitate to contact us for placing orders with the new price. Our staff will be willingly available to process your orders.

Thank you once again for doing business with us. In the case of any questions or concerns, please feel free to share it with us.


[Your Name]

[Senders Title] -Optional-


Download Details:

Price Decrease Announcement LetterPrice Decrease Announcement Letter

Size: 25 KB Word .doc File 2003 & later

Size: 194 KB PDF File

[personal use only: Not for Resale & Distribution]


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